Rooted in South Indian tradition
Rediscover the
Grains of Our
Heritage
Karuppu Kavuni and Karunguruvai — traditional South Indian rice varieties, nurtured by nature, cherished for generations.
“Good
Grains
Brighter
Tomorrows”
Rice Varieties
Food Heritage
Rice Recipes
Your Table
Upcoming Products
Mappilai Samba✳Seeraga Samba✳Thooyamalli✳Kichili Samba✳Kattuyanam✳Poongar✳Iluppai Poo Samba✳Ponni Arisi✳Navara✳Rajamudi✳Jeerakasala✳
Our initial collection
Meet Our First Two Varieties
Discover traditional grains with distinctive character and a place in your kitchen.
Traditional Black RiceTraditional rice
Traditional varietyKaruppu Kavuni Rice
Deep in colour and distinctive in character, Karuppu Kavuni brings a traditional grain to your kitchen for creative recipes and memorable meals.
Traditional black riceDistinctive colourFor home cooking
Traditional Red RiceTraditional rice
Traditional varietyKarunguruvai Rice
Discover Karunguruvai, a traditional rice variety associated with South Indian agricultural and culinary heritage.
Traditional red riceEarthy flavourFor home cooking
Our living heritage · Food and family
Every Grain Carries Centuries of
South Indian Heritage
Chronicle 01
The Living Wisdom of South Indian Paddies
Across generations, native grains have nourished families throughout South India. Karuppu Kavuni and Karunguruvai are celebrated for their distinctive character, taste and texture in traditional kitchens.
“Paddy fields nurtured by seasonal monsoons, cultivated by generations who read soil like sacred scripture.”
South Indian food inspiration
Traditional rice mealsChronicle 02
The Mother’s Kitchen Promise
CHITRANNAM celebrates the place of traditional rice in South Indian kitchens: familiar meals, shared recipes and the care that brings families together.
“Traditional grains, familiar recipes, and time together around the table.”
Traditional Rice Varieties
Explore distinctive tastes and textures
South Indian Food Heritage
Inspired by familiar home cooking
Kitchen Inspiration
Rice meals, porridges and sweet preparations
Culinary recipes
From Our Grains to Your Table
The best food memories often begin in the kitchen. Explore recipe ideas, preparation tips and serving inspiration featuring native grains.
Featuring Karuppu Kavuni
Karuppu Kavuni Sweet Rice
Rich palm jaggery, fresh coconut milk, and crushed cardamom simmered slowly with whole black grains.
Prep: 45 minsTraditional sweet
Featuring Karunguruvai
Karunguruvai Traditional Rice Meal
Steamed red grain served with spiced shallot sambar and roasted papad on a fresh banana leaf.
Prep: 35 minsEveryday staple
Heritage feast
Traditional Rice with Seasonal Accompaniments
Traditional rice paired with freshly tempered seasonal vegetables and soothing rasam.
Prep: 40 minsSeasonal lunch
Every grain has a story
“Food is more than what we eat. It connects us to our families, our memories, our land, and the traditions we inherit.”— The Chitrannam promise
Vanakkam! Let’s explore our
native rice.
Questions & guidance
Frequently Asked Questions
Everything you need to know about preparing, storing, and ordering our traditional grains.
What products does CHITRANNAM currently offer?
Our initial launch features Karuppu Kavuni Rice and Karunguruvai Rice. Other varieties are not launch products.
What pack sizes are available?
Choose from the pack sizes shown on each product page.
How should I cook these rice varieties?
Washing, soaking, cooking time, and texture vary by grain. Follow the recipe guidance for each variety.
How should I store rice?
Keep dry grains in a clean, dry, sealed container away from moisture and pests.
Where does CHITRANNAM deliver?
See our shipping page for delivery information.
What if my order arrives damaged or incorrect?
Contact our support team with your order details so we can help resolve the issue.
